Case study 2

“you were the first company that came to mind when the opportunity came up, reflecting how positively we both saw your contribution to D2C Reading.”

Distribution Director – Prudential

April 2004 – September 2004

Telesales Management – 90 staff
Client: Sales & Operations Director

Management of Prudential's direct telesales operations. Focus on direct marketing, sales and contact centre operations across a range of Financial Services products.

  • Manage and develop a telesales centre selling Prudential FSA regulated products direct via Sales Consultants (introducer status) and Financial Advisers (approved person status).
  • Meet demanding sales targets - £1.2M-£1.7M APE per month across an 8 product mix.
  • Develop from 7 to 11 sales teams with associated recruitment and infrastructure issues.



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